Write for the User
However you decide who is going to scribe your website's content, please remember just one thing - write with the user in mind !!
Far too often we come across websites that have been put together solely in a jaded effort to get along with the search engines.
Our pals at Google aren't stupid, they know when a site content is written correctly as the time spent on a certain page is easily monitored.
Content should guide the user through to the next stage of his website visit and onto interacting with the site.
Guess what? Do that and the search engines will love it too!!
Don't let Shirley in marketing write the web content because somebody in Shropshire liked last year's brochure.
WEBSITE CONTENT
Content is King!!!
Effective and well written website content will make your customers come back time and time again. We've seven seconds to grab the user's attention and just three clicks to help them interact with the website (buy now or contact).
Why oh why do you spend a fortune on web design only to get an amateur to write the content?
We work with some of the biggest names in the UK and you'd be surprised how cost effective it is to have your website content professionally scribed.